At its core, marketing is all about connecting with the right audience at the right time. It is about ensuring your products reach the people who need them, about generating more leads and earn more conversions. So, what is digital marketing? What are the different types? How can you create an effective digital marketing strategy? Our digital marketing masters from Perth answer these and more.
Is SEO right for your business? The short answer is Yes. The long answer is that how well it works for your business depends on a number of factors and how well planned your SEO strategy is. Business owners often think that SEO is time-consuming and requires specialised knowledge. This is true – SEO needs special knowledge and skill, plus it takes time. In truth, anything worth doing is worth doing well and it isn’t possible to achieve amazing results overnight – if it was, then everyone would be doing it! As a business owner, it is worth having a fundamental understanding of SEO so that you know what’s going on and what you can expect when you work with a company like Codesquad Cloud. So here’s a quick SEO guide for business owners.
SALES! The success – determining factor of every e-commerce business. For the same reason, converting a visitor to a lead and then to a paying customer is the holy quest every SEO and marketing strategist is after. This might seem like a challenging task. But thanks to e-commerce funnels or conversion funnels, one of the brilliant strategies for boosting e-commerce sales can make it possible.
Ecommerce has been growing rapidly over the past few years and the COVID pandemic has given it an additional thrust upwards. As the space gets more competitive, e-commerce providers are working on making the experience more user-friendly and safer. Here is a short piece on the emerging eCommerce trends of 2021.
Social media has evolved from just being a platform for connecting people to becoming a crucial part of every eCommerce business.Earlier a business’s presence was signified by a physical shop and advertisements in traditional media. But in this digital era, business reputations are assessed by their social media standing.
Google My Business (GMB) is an amazing tool, especially for local SEO. Google My Business Profile highlights the best features of your business and enables potential consumers to quickly find, know about and engage with you. You’ve created a GMB profile and are still wondering why it’s not showing up in the Google local pack? As with your website, you need to optimise your GMB profile to unlock its real powers. Our SEO and branding team in Perth tells you why you need to optimise your business profile and how to do it.
The future is unpredictable. Like the fact that you never imagined the world would be hit by a pandemic this year and your business will face such challenges. This has taught us a lot of things – from how we live to how we do business. In a short period, a new world of virtual work reality has come to exist. This dramatic and rapid change in the business environment requires speed, innovation, and the ability to think beyond anything you have ever imagined.
Facebook is one of the most popular social network platforms. It allows users to connect and share thoughts, ideas, and information online. It is the most used social media platform by businesses. Facebook has always focused on building their platform favourable for the growth of the business world. Before going to what are the benefits of Facebook for business, let’s consider these recent statistics* on Facebook.